The Mirametrix Eye-gaze Tracker has many uses, and can even be integrated into custom application. The Mirametrix Observer provides real-time usability feedback on where users are looking when operating the computer, ideal for improving game design and evaluating webpage layouts. The Mirametrix API provides an easy to use interface for integrating eye-gaze into custom applications, perfect for more advanced testing systems or academic research into novel human-computer interfaces. The Mirametrix Analytics provides a stimulus, recording, and data analysis package for performing market research on a variety of media (coming soon).